Walkers Brit Trips Post navigation ← TSB Cadbury’s Text ‘n’ Win → The Tens The Noughties The Nineties The Eighties The Seventies Conceptual Heaven A recession-beating idea that helped the British economy ...and celebrated all that's great about Britain ...generated 4 million visits to the website to bank over 36 million points ...persuaded 1 million families to holiday in Britain and save over 5 million pounds ...continued Walkers journey back to naturals ...by highlighting that Walkers are made only from home grown British potatoes A complex production and repro challenge, Design by Dom Walsh, illustration by Nick Tibbot Video Clip