Branston Baked Beans Post navigation ← Branston Dove → The Tens The Noughties The Nineties The Eighties The Seventies Conceptual Heaven When you can't outspend the competition, outsmart them The launch of new Branston Beans, took on Heinz by staging an election campaign Using the insight that Heinz had spent years cost engineering the product and sacrificing quality Polling stations appeared across the UK with a blind taste test, revealing shocking results Video Clip
